Petter Stordalen to his managers at Nordic Choice Hotels: "You get a year on you to have more than 40% women in leading roles."

One year later, he is standing on the stage during the event CEO of the year, vigorously declaring: "Everyone did it, now we have 52% women in leading roles!"

Had the privilege to listen to Petter Stordalen in November last year. He was cool, sometimes loud and a bit crazy, and had many points in his performance. He quickly realized that he loves the words People, Profit and Planet. "We often think together about how we get there," he said.

I think there is a lot of power in working with Choice's culture with these very words, words that employees can carry with them every day. Thinking that it is important words that create good thoughts, and a combination easy to remember; People, Profit and Planet.

His best tips for creating a really good culture are filled with commitment:

  • The culture is everything! Create energy - not Excel sheets and numbers. Live through the people.
  • Make those around you better.
  • Everything goes, you have to dare. Think new, dream and see the potential of everyone!
  • Culture is the responsibility of the leaders.
  • How hard is it really? You know that girls make us better.

I agree with Petter, make sure you also make the world a little better - on International Women's Day and all other days. One way is to create profitable motivation and drive through a healthy, measurable corporate culture.

YESbox Talent helps managers understand employees' motivations in order to provide them with the best possible support. Our digital tools for Pulse measurement of your employees and Conversations put you in development mode. It helps you get a clear picture of how the organization is doing both above and below the surface, and to create good communication between managers and employees. In order for the people in the organization to be able to exchange their full potential - in a long-term sustainable way.

#internationalwomensdayn #culture #motivation #engagement #drive